I love this color so much I have already gone through a jar and I'm just a hobby soaper. :) It is a soft, pretty pink in CP soap. I haven't tried it in M&P yet, but it has a lot of shimmer so I have a feeling it is going to be stunning. I like to use this color for a solid color soap. It is light, but stands up nicely on its own.

I used this for a HP soap recipe with a “fresh cut roses” scent. A perfect match!

After using Oleander and being disappointed by the lack of colour vibrancy in a bathbomb (which I expected), NurtureSoap was kind enough to lend me a discount coupon and I tried Amaranth after some deliberation. The colour is simply stunning! It is soft, sweet, blush, and gentle: the pink is the perfect pink, and it will be my go to for all future pink products that my sister and I create together: I attached a lovely little video of me swirling it with some dried rose bits. Unfortunately they lost some of their colour, but, the water is the pure quintessence of pretty.

I will be buying the absolute heck out of this colour, from now on!

I want to use this pink in all the soaps!! So gorgeous! Stays true to color with my recipe. Perfect pink!

Such a beautiful, clear pink. Not reddish, not peachy, just a glorious true pink.